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Global business conference held Oct. 10 at Appalachian

BOONE—International business opportunities will be discussed Friday, Oct. 10, during the “Globalization is Knocking, Are you Ready to Open the Door?” conference at Appalachian State University.

The conference is open to anyone interested in learning about global opportunities in a rapidly changing world. It runs from 1-3:30 p.m. at the Broyhill Inn and Conference Center on campus.

Registration for the conference is required, but there is no fee to participate. Seating is limited. Visit to register.

A reception will follow the program in the Broyhill Inn’s Alumni Hall.

Topics discussed will include international marketing and advertising, importing and exporting in North Carolina, foreign investment in the U.S. housing market, corporate responsibility in a global context, international environmental sustainability and social entrepreneurship.

Ron Reighter, vice president of Global Trade Solutions at SunTrust Bank, will discuss why companies and students should go global. He will also provide an overview of international opportunities available to the participants.

Greg Sizemore, director of Charlotte US Export Assistance Center, will discuss how companies can go global and how students can pursue international careers. He will also speak about importing and exporting and explain why learning about other cultures is important to the success of international operations.

The first panel session, “Doors Successfully Opened with a Global Key,” features Grace Palacios-Will, president/CEO Publicitas Americas; Freddie and Teresa Davis, owners of Global Shippers Association of Lenoir; and Kerron Stokes, regional vice president of RE/MAX Central Atlantic and RE/MAX Carolinas.

The second panel, “Opening the Doors Wider to Expand International Opportunities,” features Martin Meznar, assistant dean of international programs in Appalachian’s Walker College of Business; Russ Yelton, executive director of entrepreneurial ventures and business incubation at Asheville-Buncombe Technical Community College; and Mark Pruett, assistant professor of management at Appalachian.

The event is organized by the AIESEC Appalachian in partnership with Appalachian’s Center for Entrepreneurship. AIESEC is a student organization comprised of more than 23,000 members in more than 100 countries. The organization promotes cultural understanding while building student leadership skills.

For more information about the conference or about AIESEC Appalachian, contact Sarah Green at