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Business Faculty at Appalachian Recognized for Excellence

061303busfaculty_dl.jpgBOONE–Four Appalachian State University faculty members in the Walker College of Business have received the college’s 2003 Award for Excellence. Dr. Jeremy B. Fox received the Award for Excellence in Teaching, Dr. Lawrence L. Garber was honored for his research contributions, and the Excellence in Service Award recipient was presented to Dr. Richard E. Crandall. Lecturer Bryan C. Toney was honored as the outstanding non-tenured faculty member.

“I love to teach,” said Fox, associate professor of management. “And my teaching philosophy is anchored in the fact that I like my students.”

His teaching style facilitates achievement of his teaching goal, which is to present course information in a package of creative problem solving within a freethinking classroom environment. Fox consistently receives positive feedback and evaluations from his students. In 2000-2001 he received the Student Government Association’s Outstanding Teacher Award.

A strong supporter of overseas travel, Fox believes international experiences enhance his own teaching as well as student learning. He has led eight study abroad trips: to Russia, France, Scandinavia and Australia. Last year, he participated in a month-long faculty internship in Hong Kong and China, visiting 23 manufacturing plants to study Chinese management philosophies.

Fox has also served as a longtime advisor for the student chapter of the Society for Human Resource Management, for Pi Kappa Alpha fraternity and for the ASU Cycling Club.

He received a BA from California State University, Northridge, and an MBA and PhD from Virginia Polytechnic Institute and State University. Fox joined the management faculty in 1988.

Research award recipient Garber is an associate professor of marketing. His research combines his education in business with an extensive background in art. “My primary research interest is visual information processing in a consumer context,” said Garber. He has published in the areas of integrated marketing communications, consumer measurement, and nonprofit and arts marketing. Other topics of ongoing interest include the visual display of quantitative information, and marketing education.

According to his colleague and frequent co-author Eva Hyatt, “Larry is innovative in designing experiments to disentangle the complex interactions of complicated marketing variables. A deep thinker with great ideas, an excellent writer, and a tireless co-author, he has made a significant contribution to the field of marketing and holds much promise for the future.”

Prior to joining the Appalachian faculty in 1995, Garber was a senior analyst for marketing sciences at Glaxo Inc. in Research Triangle Park and for BBDO Advertising in New York. Garber received a BA degree from Brown University, an MBA from the Yale School of Management and a Ph.D. in business administration with a concentration in marketing from the University of North Carolina at Chapel Hill.

Crandall, a professor in the Department of Information Technology and Operations Management (ITOM), received the Excellence in Service award for his many outstanding contributions to the college, university and professional organizations.

One highlight of Crandall’s service is his professional involvement on the local, regional and national levels of APICS, The Educational Society for Resource Management. “Not only is Dr. Crandall’s service to APICS outstanding but his involvement of students in the professional organization is particularly notable,” said Faye Sawyer, acting chair of the ITOM department.

Crandall’s service to Appalachian includes membership on and chairing numerous departmental committees, serving as acting chair of his department, and currently working with the university’s assessment program. He has also served several years on the university’s Strategic Planning Commission.

Crandall received a BS in industrial engineering from West Virginia University, an MBA in industrial management from Boston University and a PhD in production/operations management from the University of South Carolina.

Crandall came to Appalachian in 1985 as an executive-in-residence of operations management and brought 30 years of private sector experience to the position. His career has included being a business owner, small business consultant in the industrial engineering and management accounting areas, industrial engineer for Sylvania Electric Products and IRC Inc., and a consulting manager for Peat, Marwick, Mitchell and Co.

Toney joined the management faculty in 1997 as a lecturer to teach a class in entrepreneurship. He quickly became a valuable addition to the department: He assumed coordination and leadership for Business 1050, an introductory business course; served as a trip leader three successive years for the Scandinavian Study Abroad program; and demonstrates excellence in teaching.

He developed the concept for and co-directed the Walker College’s first annual Entrepreneur Summit held this past fall. He has also been a student advisor, participated in the freshman summer reading program and helped develop and currently serves as advisor for a new campus club for students interested in entrepreneurship.

Before joining the Appalachian faculty, Toney was an entrepreneur-in-residence at the DuPree Center for Entrepreneurship and New Venture Development at Georgia Institute of Technology from 1994-97. In 1985 he founded a company that provided custom software development, systems integration and consulting services to corporate clients. The 25-employee company successfully completed projects for more than 300 clients including Federal Express, Apple Computer, CNN, Coca-Cola, Home Depot and Disney.

Toney received a BA in mathematics from the University of Tennessee and an MS in management from Georgia Institute of Technology.

The business school’s faculty excellence awards are presented annually. Recipients receive a monetary prize and a bronze medallion with the university seal. The awards are made possible by a contribution from G.A. Sywassink, CEO of Standard Holding Corp. of Charlotte.

A member and former chair of the college’s business advisory council, Sywassink, an honorary alumnus of Appalachian, also serves on the Appalachian State University Foundation Board.

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Picture Caption: Lawrence Garber, left, Jeremy Fox, Bryan Toney and Richard Crandall have been recognized in Appalachian State University’s Walker College of Business for their outstanding teaching, research and service. (Appalachian photo by Mike Rominger)